Nothing is spookier than AI SEO 🎃

People are asking AI where to go and what to buy. But how does it choose who to recommend?

This Wednesday, we're summoning Andrew Yan, co-founder of AthenaHQ, to get to the bottom of it.

We're digging into how brands get picked up by ChatGPT, Gemini, Perplexity, and all the emerging generative engines shaping modern discovery.

Specifically:

• What signals AI uses to recommend one brand over another and
• Actionable steps to get your brand mentioned in those answers

And we're doing it all in ridiculous costumes. Be there or AI will recommend your competitor.

RSVP here.