"There is only one boss. The customer. And he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else." - Sam Walton

(For Gen Z - Sam Walton is not the Open AI guy)

This quote has been on my mind since day one of building our company. It's the reason we exist.

The irony is, the people who have the most power in any business, often get the worst experience when they need help.

Customers today have more power than ever. They can blast you on TikTok, switch to a competitor in one click, and read 1000 reviews before buying.

CEOs will sit in a 2-hour meeting about customer retention strategy, then make those same customers wait 2 hours for basic help.

Every interaction is a moment where customers decide if you've earned their business.

My performance review is every single day.